Researcher
Anders Gustafsson
BI Norwegian Business School
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1 paper found
All papers authored by Anders Gustafsson
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2022
Yogesh K. Dwivedi,
Laurie Hughes 
,
Yichuan Wang,
Ali A. Alalwan,
Sun J. (Grace) Ahn,
Janarthanan Balakrishnan,
Sergio Barta ,
Russell Belk,
Dimitrios Buhalis ,
Vincent Dutot,
Reto Felix ,
Raffaele Filieri ,
Carlos Flavián ,
Anders Gustafsson ,
Chris Hinsch
and 13 other authors
,
Yichuan Wang,
Ali A. Alalwan,
Sun J. (Grace) Ahn,
Janarthanan Balakrishnan,
Sergio Barta ,
Russell Belk,
Dimitrios Buhalis ,
Vincent Dutot,
Reto Felix ,
Raffaele Filieri ,
Carlos Flavián ,
Anders Gustafsson ,
Chris Hinsch
and 13 other authors
Metaverse marketing: How the metaverse will shape the future of consumer research and practice
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