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Galani Lyda, International Journal of Strategic Innovative Marketing

DOI: 10.15556/ijsim.01.01.002

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Female Portrayals in Advertising Past Research, New Directions

Journal article published in 2200 by Yorgos Zotos, Eirini Tsichla
This paper is made freely available by the publisher.
This paper is made freely available by the publisher.

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Abstract

Female portrayals in advertising past research, new directions