The one-pot co-condensation of tetrabutyl orthotitanate (TBOT) and the neutral Ru(II) N3 dye or the new cationic Ir(III) complex [Ir(ppy)2(3,3′-H2dcbpy)]PF6 have yielded novel hybrid in-situ titanias, which present an exceptional stability against leaching or photodegradation of the coordination dye. The main advantages of this strategy are: i) high dye incorporation level, ii) narrowing band gap and iii) high stability. These materials exhibit much higher photocatalytic activity, under both UV and visible light, not only than the dye-free titania but also than the related dye-sensitized titania prepared by post-synthetic grafting. This in-situ synthetic approach is a promising alternative route to prepare highly stable dye-sensitized materials with great applicability potential. ; We thank the Spanish MINECO (Projects CTQ2013-45518-P and CTQ2014-60017-R) for financial support.