The details of bubble behaviour in chemically active cavitation are still not sufficiently well understood. Here we report on experimental high-speed observations of acoustically driven single-bubble and few-bubble systems with the aim of clarification of the connection of their dynamics with chemical activity. Our experiment realises the sonochemical isomerization reaction of maleic acid to fumaric acid, mediated by bromine radicals, in a bubble trap set-up. The main result is that the reaction product can only be observed in a parameter regime where a small bubble cluster occurs, while a single trapped bubble stays passive. Evaluations of individual bubble dynamics for both cases are given in form of radius-time data and numerical fits to a bubble model. A conclusion is that a sufficiently strong collapse has to be accompanied by non-spherical bubble dynamics for the reaction to occur, and that the reason appears to be an efficient mixing of liquid and gas phase. This finding corroborates previous observations and literature reports on high liquid phase sonochemical activity under distinct parameter conditions than strong sonoluminescence emissions.