We report on the discovery of HAT-P-10b, the lowest mass (0.46 +/- 0.03 MJ) transiting extrasolar planet (TEP) discovered to date by transit searches. HAT-P-10b orbits the moderately bright V=11.89 K dwarf GSC 02340-01714, with a period P = 3.7224690 +/- 0.0000067 d, transit epoch Tc = 2454729.90631 +/- 0.00030 (BJD) and duration 0.1100 +/- 0.0015 d. HAT-P-10b has a radius of 1.05 +(0.05)-(0.03) RJ yielding a mean density of 0.498+/-0.064 g cm^-3 . Comparing these observations with recent theoretical models we find that HAT-P-10 is consistent with a ~4.5 Gyr, coreless, pure hydrogen and helium gas giant planet. With an equilibrium temperature of Teq = 1030 +(26)-(19)K, HAT-P-10b is one of the coldest TEPs. Curiously, its Safronov number Theta = 0.047 +/- 0.003 falls close to the dividing line between the two suggested TEP populations. ; Comment: 6 pages, 5 figures, submitted to ApJ. V2: added cross-reference to WASP-11b