Abstract Here we investigate the annual effective dose rate obtained from gamma radiation emitted from radionuclides in construction materials in a model room with fixed dimensions. The dose rate is calculated on the whole room area at half the room height. We focus our analyses on a comparison of the annual effective dose rate between the room centre and the room average at half the room height and provide wall-wise quadratic index equations for both. We find that the annual effective dose rate based on the room average is larger than for the room centre due to increased annual effective dose rates for positions in the room closer to the walls. Furthermore, we evaluate the annual effective dose rate under a non-equal distribution of radionuclides in the three wall types (floor and ceiling, long walls, short walls). When considering the room average of the annual effective dose rate, our analysis indicates that it appears advantageous to use construction materials with a higher radionuclide activity concentration for floor and ceiling and the material with a lower radionuclide content for long and short walls, if there is a choice in the construction process.