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Forum Markenforschung 2018, p. 213-228, 2020

DOI: 10.1007/978-3-658-29127-3_12

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The Use of Design Thinking within the Brand Management Discipline: A Literature Review

Book chapter published in 2020 by Benedikt Halstrick, Holger J. Schmidt, Jörg Henseler
This paper was not found in any repository; the policy of its publisher is unknown or unclear.
This paper was not found in any repository; the policy of its publisher is unknown or unclear.

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