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Hindawi, Computational Intelligence and Neuroscience, (2018), p. 1-15, 2018

DOI: 10.1155/2018/6587049

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Data Association Methodology to Improve Spatial Predictions in Alternative Marketing Circuits in Ecuador

Journal article published in 2018 by Washington R. Padilla ORCID, Jesús García ORCID
This paper is made freely available by the publisher.
This paper is made freely available by the publisher.

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Abstract

This work proposes a methodology that reduces the error of future estimations in commercialization based on multivariate spatial prediction techniques (cokriging) considering the products with strong associations. It is based on the Apriori algorithm to find association rules in sales of agricultural products of local markets. Results show the improvement in spatial prediction accuracy after using the best association rules.