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Isarder, İşletme Araştırmaları..., 3(10), p. 821-847

DOI: 10.20491/isarder.2018.502

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Hedonik Satın Alma Değerlerinin Alışveriş Memnuniyetine Etkisi Üzerine X ve Z Kuşaklarında Karşılaştırmalı Bir Araştırma - A Comparative Research on Effect of Hedonic Shopping Values on Shopping Satisfaction on Generations X and Z

Journal article published in 2020 by Polat Can, İlker Yiğit
This paper is made freely available by the publisher.
This paper is made freely available by the publisher.

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