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B-to-B-Markenführung, p. 33-51

DOI: 10.1007/978-3-658-05097-9_2

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B-to-B-Technologiemarken – Begriff, Besonderheiten und Thesen

Book chapter published in 2018 by Holger J. Schmidt, Carsten Baumgarth, Jürgen Gietl, Karsten Kilian
This paper was not found in any repository; the policy of its publisher is unknown or unclear.
This paper was not found in any repository; the policy of its publisher is unknown or unclear.

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