Heather Hansen - Dissemin

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All papers authored by Heather Hansen

This paper is made freely available by the publisher.

2016 Kevin C. Davis

ORCID

, Paul R. Shafer

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, Heather Hansen

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, Diane Beistle

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Does Digital Video Advertising Increase Population-Level Reach of Multimedia Campaigns? Evidence From the 2013 Tips From Former Smokers Campaign

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This paper is made freely available by the publisher.

Annice Kim

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, Heather Hansen

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, Jennifer Duke

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, Robert Alexander

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Does Digital Ad Exposure Influence Information-Seeking Behavior Online? Evidence From the 2012 Tips From Former Smokers National Tobacco Prevention Campaign

Download from dx.doi.org

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