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Case Study : The Marketing Strategy For China UNICOM

Thesis published in 2005 by Qing Wei Xu
This paper was not found in any repository; the policy of its publisher is unknown or unclear.
This paper was not found in any repository; the policy of its publisher is unknown or unclear.

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Abstract

This paper takes a fresh, in depth look at China Unicom and the issues it face and provide insight into the future shape of China Unicom marketing strategy.